Data analytics provider delivers early 2019 traffic counts for U.S. roads

StreetLight’s algorithms draw on 365 days of data on more than four million miles of roadway

March 05, 2020
Average annual daily traffic counts 2019

StreetLight Data Inc. today launched Annual Average Daily Traffic (AADT) counts for 2019 on its StreetLight InSight platform.

StreetLight provided the industry with early AADT metrics, enabling organizations to quickly and easily access 2019 traffic counts without waiting for months of processing time as with traditional methods.

"We strive every year to offer earlier and earlier AADT metrics,” Laura Schewel, CEO and co-founder of StreetLight Data, said in a statement. “The sooner agencies have this essential information on traffic counts, the sooner they can observe changes in regional traffic patterns, submit accurate requests for funding, and generally free up time for other important transportation projects.” 

AADT is a critical measurement for analyzing infrastructure projects and congestion, estimating road safety, or seeking highway funds. Historically, AADT counts have been measured manually, without coverage of all roads, and at a high cost. From getting approval, to training staff, collecting traffic counts, and validating the data, deriving just a few thousand counts can take months and cost hundreds of thousands of dollars.

StreetLight says planners and engineers now can save time and money by accessing the early and comprehensive AADT metrics. For example, a Metropolitan Planning Organization in the Midwest uses StreetLight’s on-demand AADT every spring to access region-wide traffic counts, without relying on data from municipalities, many of which do not have the resources to measure and report traffic counts.

StreetLight says the Insight software platform can help deliver traffic counts on-demand and in minutes for accurate AADT along the vast majority of U.S. roads.

Based on over 100 billion monthly location records across the country—collected from smartphones, connected cars, and trucks—StreetLight’s algorithms draw on 365 days of data on more than four million miles of roadway.

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SOURCE: Streetlight Data Inc.

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