Smart tips for specifying high-performance road markings

April 14, 2022

April 14, 2022 @ 2 ET / 1 CT | Register Here

For a traffic engineer, the safety of the motorists on their roads is a top priority. Motorists need reliable lane guidance to help keep them safe on roads – day or night and in all weather conditions. This is especially true for aging drivers and vehicles with advanced driving assistance systems (ADAS.)

Developing specifications for road markings materials that are applied to the roads is a critical component in providing safety. In this webinar we will discuss factors to consider when developing specifications for your roadways with the following learning objectives:

Learning Objectives:

  • Retroreflective levels and performance
  • Retroreflective performance in inclement weather
  • Long term durability


Lu Li

Global Marketer, Pavement Markings


Lu is a Global Marketer within 3M’s Transportation Safety Division where he leads Pavement Marking portfolio programs. Lu joined 3M in 2018 after a career in the construction industry and the Royal Canadian Engineers.

Jordan Whitney

Senior Product Development Engineer


Jordan has been a product developer at 3M for 10 years and is currently working on new product exploration and supporting current pavement marking products within 3M’s Transportation Safety Division. He received his B.S. in Mechanical Engineering from the University of Minnesota.

Editor's Note: Scranton Gillette Communications and the SGC Infrastructure Group are not liable for the accuracy, efficacy and validity of the claims made in this piece. The views expressed in this content do not reflect the position of the Roads & Bridges' Editorial Team.