Bauma tries to attract young people

Special program at the German trade show designed to appeal to kids and get them interested in construction

Blog Entry January 30, 2013
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An extensive program for school children is being organized for the first time at Bauma 2013, the trade fair organizer announced. The 3,000-sq-meter display is being put on by the German Engineering Federation in cooperation with Messe Munchen GmbH and the agricultural machinery association LandBauTechnik Bundesverband. Already more than 7,500 students from 170 schools have registered to take part.


The aim of this initiative is to get young people interested and enthusiastic about technology in the construction and building machinery industries. The program is aimed primarily at the 13-18 age range. In Hall B0 at Bauma 2013, April 15-21, in a space specially reserved for this program, 12 companies will be setting up Think Big booths, where they will show the school children what working in the technology field can involve. They will be bringing a variety of cranes, graders and digging simulators, presenting CAD workplaces and inviting the kids to take apart and reassemble engines.


Employees from the participating companies will be available to answer questions.


Between the presentations, a range of films will be shown about apprenticeships, study courses and careers. The kids also will be able to gather information at a number of “infopoints” about the construction and building materials industries, university degree programs and engineering studies.

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